William Esteb
(About the Presenter)
All participants of the LIVE webinar will receive a PDF copy of “How Our Practice Works” cheat sheet.
Your new patient process is impeccable. But what about your goodbye process? Neglecting this important procedure costs you dearly, reducing referrals, decreasing reactivations and producing awkward encounters at the grocery store with former patients. Acquire the head space and action steps necessary to end the needless drama that occurs when patients want to discontinue care.
Join this webinar to learn:
• How to neutralize the “once you go to a chiropractor…” myth
• Why patients are reluctant to announce their last visit
• 10 warning signs that you’re “parenting” patients
• How and when to install a “chiropractic covenant”
• Why your consultation is more important than your ROF
Bill was introduced to chiropractic in 1981 when he was asked to write the profession’s first patient education video for Renaissance International. Since 1999 he has been the creative force behind Patient Media, a patient communication resource for chiropractors around the world. He is the co-founder of the Perfect Patients new patient website service and is the author of 11 books that explore the doctor/patient relationship from a patient’s point of view.