Branding Your Communication

Webinar Details

Where did all your new patients go? If you’ve ever had an influx of new patients that don’t stay – or even worse, cause you to take focus off existing patients, there may be miscommunication in your office. Chiropractors get so busy serving patients that they often don’t spend time formulating their brand and training their team. As a result, they end up with a mixture of marketing materials, incongruent team scripts and in-office education that don’t accurately reflect their vision and mission.

Watch this webinar to learn:

- Why your brand matters to your patients, your team and your community

- How to develop your personal brand to set yourself apart from the crowd

- Steps struggling DCs can take to develop confidence through clear communication

- How to craft your message for maximum attraction, education and retention 

- Strategies to engage your ideal prospective patients

Presenter Bio

Dr. Cathy Wendland-Colby is an international empowerment speaker, health and fitness advocate, and personal growth, leadership and speaking coach. She is well known for her accountability groups created to support and empower women professionals. Dr. Cathy is the Director of Communications at Branding Your Communication – an online coaching program designed to teach effective communication and presentation skills. She is the Vice President of Programming for the League of Chiropractic Women, serves on the board of the Georgia Council on Chiropractic, practices in Woodstock, Georgia, and is adjunct faculty at Life University.